The Brave Marketer Podcast

Season 2 is Live

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The Brave Marketer Podcast

Modern marketing changes fast, and great marketers need an edge. They need to be Brave. If you’re an agency, brand marketer, or entrepreneur challenged by the changes in ethical advertising, privacy, crypto marketing, brand safety, and a future without 3rd party cookies, The Brave Marketer podcast is for you! Each week, guests from top brands and agencies share the strategies and tactics behind their brave marketing moments, and discuss how they’re shaping today’s most influential brands.

Donny Dvorin

Hosted by Donny Dvorin

Head of Sales at Brave

The Brave Marketer podcast is hosted by Donny Dvorin, Head of Sales at Brave Software. Brave is at the forefront of a new online privacy frontier and has unique insights into the future of marketing and advertising in a cookieless world. This podcast will provide a backstage view of how leading marketers are solving the issues facing the advertising industry so that you too can be prepared for what’s ahead.

Episodes

Season 2

Episode 1

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%s logoDisney

How Disney+ Strives to Deeply Understand Their Customer as a Strategy for Exponential User Growth

Andrea Cutright, VP, Global Subscriber Marketing and Insights for Disney Streaming, including Disney+ discusses the strategies and tactics they used to surpass their four year growth target, in only 14 months. Andrea explains how her strategy for “killing the hypothesis” has led to massive product adoption and their readiness for global expansion.

Episode 2

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%s logoUM

How the Impulse Economy Resulted in a Total Collapse of the Funnel

Chad Stoller, Global Chief Innovation Officer, UM & Managing Director, IPG discusses how the Terry Tate Office Linebacker video series with Reebok unexpectedly became one of the top 10 Super Bowl commercials of all time. Chad also dissects the rising shift to an impulse shopping economy, and how increasing consumer expectations are impacting the advertising industry.

Episode 3

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%s logoAtlassian

The Benefits of B2B Content Marketing and Measuring ROI on Blogs and Podcasts

Natalie Mendes, Brand Content Team Lead at Atlassian, shares how she transformed their B2B content marketing strategy and created a blog that received an award from Digiday. She also discusses where blogs and podcasts fit in your marketing funnel, and how to track your growth and ROI back to company sales. Natalie has unique insights for the next generation of marketers and how they can gain a competitive edge as they progress in their careers.

Episode 4

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%s logoBrave Software

Brave Advertisers: An Insider's Perspective on their Burning Questions and Biggest Opportunities

Get a backstage view of the Brave Ads Platform from one of Brave’s most experienced Regional Sales Directors. You’ll hear the most common questions that come up about Brave Ads, and the biggest opportunities advertisers must consider. Learn how brands and agencies are preparing for a future without 3rd party cookies, and navigating a constantly evolving and unpredictable future for the marketing and advertising industry.

Season 1

Episode 1

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%s logoOMD

The Consumer Privacy Movement and Brand Safety Challenges with Big Tech

Listen to Richard Kramer, Founder of Arete Research and Brendan Eich, CEO of Brave Software, discuss the challenges with the current “data donation agreement” that Big Tech has created related to user information, along with the brand safety concerns advertisers are now facing.

Episode 2

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%s logoFiverr

Betting on Your Brand with a Super Bowl Ad

Listen to Duncan Bird, VP of Brand Marketing & Digital at Fiverr, discuss the major ad spend Fiverr invested in during the 2021 Super Bowl for their ‘It Starts Here’ campaign.

Episode 3

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%s logoHP

The Future of Advertising is Cookieless

Listen to John Marshall, Head of NA Digital Activation at HP, who discusses the death of the 3rd party cookie.

Episode 4

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%s logoFou Analytics

Fraudulent Ads and Dirty Data

Listen to Dr. Fou, Cybersecurity and Ad Fraud Investigator, discuss his research on ad fraud reporting, brand safety threats and ways marketers can mitigate their risk.

Episode 5

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%s logoKevin Rose

A Risk Taker's Approach to Marketing

Listen to Kevin Rose, Serial Entrepreneur and Partner at True Ventures, discuss the entrepreneurial mindset and tolerance that’s led to his success and how marketers can follow suit, regardless of their size of business.

Episode 6

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%s logoPublicis Media

Funding Content That’s Difficult, Dangerous & Disruptive

Listen to John Nolan, Managing Director of APEX Content Ventures at Publicis Media, shares how he decides which media projects to fund, along with his foresight into the future of advertising and subscriptions.

Episode 7

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%s logoTaxBit

Navigating Crypto: Tax Filings, Marketing Challenges & Opportunities

Listen to Michelle O’Connor, VP Marketing at TaxBit, share her top tax considerations for crypto holders, and discuss how she’s overcoming the advertising regulations facing crypto companies today and the opportunities that lie ahead.

Episode 8

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%s logodentsu Media

Attention Economy & Changing Consumer Experiences in Media

Listen to Sarah Stringer, EVP, Head of US Media Partnerships at dentsu Media, discuss how media is shifting the way in which consumer attention is measured, along with the movement towards more interactive and participatory experiences for consumers, and what that means for advertisers.

Episode 9

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%s logoDuolingo

How Duolingo is Pushing Beyond Brand Boundaries with Experiential Advertising

Listen to Cammie Dunaway, Chief Marketing Officer at Duolingo, discuss the gamification tactics they’ve implemented to create product adoption and retention, along with the wild marketing ideas they’re testing to prepare for a future without 3rd party cookies.

Episode 10

Play
%s logoArete Research

The Consumer Privacy Movement and Brand Safety Challenges with Big Tech

Listen to Richard Kramer, Founder of Arete Research and Brendan Eich, CEO of Brave Software, discuss the challenges with the current “data donation agreement” that Big Tech has created related to user information, along with the brand safety concerns advertisers are now facing.

Hope to be in your ears every Monday!

We are launching Season 2 as a 10 episode series released weekly.

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