Season 6 | Episode 12
Web3 Ideals: Ease of Use, Security and Risk Mitigation
Andrew Klein, SVP, Web3 Brand Strategy & Innovation at Publicis Media, discusses how they’re helping brands convert their existing audiences to Web3 without scaring them off by unfamiliar technologies. He also shares his vision of the limitless creative potential that metaverse environments offer.
Brave pick of the week
This week's Brave Pick of the Week is QuickNode. Check out their website here.
In this episode of The Brave Technologist Podcast, we discuss:
- Setting goals and being strategic when utilizing these technologies, but also uncovering the revenue potential opportunities for brands in the metaverse
- Erasing the complexity of wallet setup by allowing people to utilize familiar Web2 credentials in order to participate
- Revenue opportunities that Web3 and metaverse portals can unlock for brands
The amazing cast and crew:
Andrew Klein - SVP, Web3 Brand Strategy & Innovation
Andrew Klein is SVP, Web3 Brand Strategy & Innovation at Publicis Media. In his role, Andrew leads the Web3 brand strategy and ideation for NFT, Digital Collectible and Metaverse experiences.
He has developed and launched the first NFT experiences for brands like Campbell’s and Macy’s. Most recently he co-led the development of the record-breaking Samsung 837x experience in Decentraland.
About the Show
Shedding light on the opportunities and challenges of emerging tech. To make it digestible, less scary, and more approachable for all!
Join us as we embark on a mission to demystify artificial intelligence, challenge the status quo, and empower everyday people to embrace the digital revolution. Whether you’re a tech enthusiast, a curious mind, or an industry professional, this podcast invites you to join the conversation and explore the future of AI together.