Season 4 | Episode 3
Cutting the Jargon and Making Crypto Accessible to the Masses
Chris Ghent, Global Head of Brand Strategy & Partnerships at the NEAR Foundation, shares how he and his team are taking a unique approach to making crypto more tangible to new users, along with how Layer 1 protocols such as NEAR can really bring in the masses and remove friction through branding.
Brave pick of the week
This week's Brave Pick of the Week is Ford. Check out their website here.
In this episode of The Brave Technologist Podcast, we discuss:
- Broader applications of NFTs outside of just art and collectibles
- Opportunities for the creator economy with DAOs
- Using innovation and marketing channels for a Web3 world
- Creative NFT collaborations with musicians like deadmau5
The amazing cast and crew:
Chris Ghent - Global Head of Brand Strategy & Partnerships at the NEAR Foundation
Chris Ghent is an award-winning marketer and entrepreneur and currently the Global Head of Brand Strategy & Partnerships at the NEAR Foundation.
Chris has worked with leading traditional and blockchain brands including Breaker (formerly SingularDTV), First Republic Bank, Harman International Industries, Infiniti Motor Company Ltd, Johnson & Johnson, Keds, Nielsen, Novartis, Prestige Brands, Stanley Black & Decker, and Tezos.
About the Show
Shedding light on the opportunities and challenges of emerging tech. To make it digestible, less scary, and more approachable for all!
Join us as we embark on a mission to demystify artificial intelligence, challenge the status quo, and empower everyday people to embrace the digital revolution. Whether you’re a tech enthusiast, a curious mind, or an industry professional, this podcast invites you to join the conversation and explore the future of AI together.