Season 2 | Episode 4
Brave Advertisers: An Insider's Perspective on their Burning Questions and Biggest Opportunities
Get a backstage view of the Brave Ads Platform from one of Brave’s most experienced Regional Sales Directors. You’ll hear the most common questions that come up about Brave Ads, and the biggest opportunities advertisers must consider. Learn how brands and agencies are preparing for a future without 3rd party cookies, and navigating a constantly evolving and unpredictable future for the marketing and advertising industry.
Brave pick of the week
This week's Brave Pick of the Week is Culprit Underwear. Check out their case study here.
In this episode of The Brave Technologist Podcast, we discuss:
- The most common questions advertisers have for the Brave Ads team about privacy, cookieless advertising and the Brave Ads platform.
- Which product categories perform best, and why more mainstream and CPG brands are coming on board.
- How Brave Ads allows advertisers to reach a previously unreachable audience and the impact of privacy- respecting advertising.
- How brands and agencies differ in how they’re preparing for a future without 3rd party cookies.
The amazing cast and crew:
Rich Rosenzweig - Regional Sales Director at Brave SoftwareRich Rosenzweig is the Regional Sales Director at Brave Software and a seasoned vet when it comes to internet advertising. His career spans over 17 years with stops at Yahoo, Lotame, Rubicon and Nativo prior to joining Brave in 2019. With knowledge across search, display, video, and programmatic, he seems to have an idea for all new products that Brave releases. When he’s not talking about the digital space, he’s spending time with his wife and 2 kids at the beach or skiing.
About the Show
Shedding light on the opportunities and challenges of emerging tech. To make it digestible, less scary, and more approachable for all!
Join us as we embark on a mission to demystify artificial intelligence, challenge the status quo, and empower everyday people to embrace the digital revolution. Whether you’re a tech enthusiast, a curious mind, or an industry professional, this podcast invites you to join the conversation and explore the future of AI together.